Customer Referral Program Strategy
ChatGPT Prompt
Design a referral programme for {business_type} with an average customer value of {ltv}. Start with whether it can work at all: referral programmes amplify existing satisfaction and cannot create it, so state the NPS or retention threshold below which this is premature. Choose and justify the incentive structure — one-sided, two-sided, tiered or non-monetary — and model the economics showing the maximum affordable reward against LTV and margin. Specify the ask moment, tied to a point of demonstrated satisfaction rather than a fixed day count, the sharing mechanics with minimum friction, and the fraud controls. Add the metrics that prove incrementality rather than paying for referrals that would have happened anyway, and the conditions under which you would shut it down.
💡 Pro Tip: Replace placeholders in [BRACKETS] with your specific information for best results.
How to Use This Prompt
- 1Click the copy button above to copy the prompt to your clipboard
- 2Open ChatGPT, Claude, or your preferred AI assistant
- 3Paste the prompt and replace any [PLACEHOLDER TEXT] with your specific details
- 4Review the AI's response and iterate if needed for better results
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