Marketing ChatGPT Prompts
Viral content ideas, SEO strategies, and ad copy generators to skyrocket your growth.
Instagram Content Marketing Strategy
Build a 90-day Instagram content strategy for {brand} targeting {audience} with the goal of {goal}. Define 3-4 content pillars drawn from what the audience needs rather than what is convenient to produce, and for each give five concrete post concepts with hooks. Weight the plan toward Reels for reach and carousels for saves, since saves and shares drive distribution far more than likes. Cover the first-three-seconds hook, on-screen text that works with sound off, cover-image consistency on the grid, and Stories as the retention layer rather than the growth layer. Set a realistic cadence — around 4-5 Reels and 3 carousels per week, Stories daily — and say what to cut first when capacity is short. Include a 30-day calendar with format, pillar and hook per slot, the repurposing path from one asset into several, and the production workflow that makes it sustainable for a small team. Measure with reach rate, saves and shares per post, and follower-to-reach ratio, and state which of those actually predict the stated goal rather than merely looking healthy.
LinkedIn Content Marketing Strategy
Build a 90-day LinkedIn content strategy for {brand} targeting {audience} with the goal of {goal}. Define 3-4 content pillars drawn from what the audience needs rather than what is convenient to produce, and for each give five concrete post concepts with hooks. Weight toward text posts and document carousels. Cover the two lines visible before the 'see more' cut, why external links suppress reach and what to do instead, the first-hour comment window, and commenting on others' posts as a distribution strategy rather than pure broadcasting. Set a realistic cadence — around 3-4 posts per week plus daily commenting — and say what to cut first when capacity is short. Include a 30-day calendar with format, pillar and hook per slot, the repurposing path from one asset into several, and the production workflow that makes it sustainable for a small team. Measure with impressions from non-followers, comment depth, and profile visits to inbound conversations, and state which of those actually predict the stated goal rather than merely looking healthy.
TikTok Content Marketing Strategy
Build a 90-day TikTok content strategy for {brand} targeting {audience} with the goal of {goal}. Define 3-4 content pillars drawn from what the audience needs rather than what is convenient to produce, and for each give five concrete post concepts with hooks. Weight toward native, unpolished video. Cover the two-second hook, open loops that earn a rewatch, trending audio used only where it genuinely fits, and posting volume as the main lever since distribution is per-video rather than per-follower. Set a realistic cadence — around 1-2 videos daily — and say what to cut first when capacity is short. Include a 30-day calendar with format, pillar and hook per slot, the repurposing path from one asset into several, and the production workflow that makes it sustainable for a small team. Measure with average watch time, completion rate, rewatches and shares, and state which of those actually predict the stated goal rather than merely looking healthy.
YouTube Content Marketing Strategy
Build a 90-day YouTube content strategy for {brand} targeting {audience} with the goal of {goal}. Define 3-4 content pillars drawn from what the audience needs rather than what is convenient to produce, and for each give five concrete post concepts with hooks. Weight toward search-and-browse intent. Cover title and thumbnail as a single paired unit, the first 30 seconds against retention, chapters, and the difference between a video optimised for search and one optimised for the browse feed. Treat Shorts as a separate funnel, not a repost target. Set a realistic cadence — around 1-2 long-form per week plus 3-5 Shorts — and say what to cut first when capacity is short. Include a 30-day calendar with format, pillar and hook per slot, the repurposing path from one asset into several, and the production workflow that makes it sustainable for a small team. Measure with click-through rate, average view duration, and returning-viewer share, and state which of those actually predict the stated goal rather than merely looking healthy.
X/Twitter Content Marketing Strategy
Build a 90-day X/Twitter content strategy for {brand} targeting {audience} with the goal of {goal}. Define 3-4 content pillars drawn from what the audience needs rather than what is convenient to produce, and for each give five concrete post concepts with hooks. Weight toward reply-driven distribution and threads. Cover the hook post, transition devices that pull a reader down a thread, quote-posting as commentary, and why the reply timeline builds more reach than posting alone for a small account. Set a realistic cadence — around 2-3 original posts daily plus consistent replies — and say what to cut first when capacity is short. Include a 30-day calendar with format, pillar and hook per slot, the repurposing path from one asset into several, and the production workflow that makes it sustainable for a small team. Measure with impressions per follower, profile clicks, and reply-to-post ratio, and state which of those actually predict the stated goal rather than merely looking healthy.
Email Campaign for a SaaS Tool
Write a 5-email nurture sequence for a SaaS Tool sold to {audience} at {price_point}. Email 1: deliver what was promised at signup and set expectations. Email 2: the problem, framed in the reader's own language, with no pitch. Email 3: proof — a specific customer outcome with a real number. Email 4: handle the objection head-on, which here is 'we already use something else' — address switching cost and migration effort directly. Email 5: a clear offer with a genuine deadline. The conversion event is activation, not purchase — most trials fail because the user never reaches first value. Build the sequence around getting them to one specific aha moment, and trigger emails on behaviour (did they complete setup?) rather than purely on elapsed days. For each email give a subject line and preview text, the body under 200 words, one CTA, the send delay, and the behavioural trigger that should move someone forward or remove them from the sequence. Add the suppression rules that stop a converted buyer receiving the rest.
Email Campaign for an Online Course
Write a 5-email nurture sequence for an Online Course sold to {audience} at {price_point}. Email 1: deliver what was promised at signup and set expectations. Email 2: the problem, framed in the reader's own language, with no pitch. Email 3: proof — a specific customer outcome with a real number. Email 4: handle the objection head-on, which here is 'I never finish courses I buy' — address completion support and pacing. Email 5: a clear offer with a genuine deadline. The buyer is weighing whether they will actually finish it. Sell the outcome and the format honestly: time per week, total length, and what support exists. Use a free lesson as proof of teaching quality rather than describing it. For each email give a subject line and preview text, the body under 200 words, one CTA, the send delay, and the behavioural trigger that should move someone forward or remove them from the sequence. Add the suppression rules that stop a converted buyer receiving the rest.
Email Campaign for a Physical Product
Write a 5-email nurture sequence for a Physical Product sold to {audience} at {price_point}. Email 1: deliver what was promised at signup and set expectations. Email 2: the problem, framed in the reader's own language, with no pitch. Email 3: proof — a specific customer outcome with a real number. Email 4: handle the objection head-on, which here is 'what if it does not fit or arrive in time' — answer with policy, not reassurance. Email 5: a clear offer with a genuine deadline. Cover the practical blockers that actually stop the purchase: sizing or fit, materials, delivery time and cost, and the returns policy. Use customer photos and reviews rather than studio shots alone. For each email give a subject line and preview text, the body under 200 words, one CTA, the send delay, and the behavioural trigger that should move someone forward or remove them from the sequence. Add the suppression rules that stop a converted buyer receiving the rest.
Email Campaign for a Coaching Program
Write a 5-email nurture sequence for a Coaching Program sold to {audience} at {price_point}. Email 1: deliver what was promised at signup and set expectations. Email 2: the problem, framed in the reader's own language, with no pitch. Email 3: proof — a specific customer outcome with a real number. Email 4: handle the objection head-on, which here is 'is this worth the price and will it work for me' — answer with specificity about fit. Email 5: a clear offer with a genuine deadline. This is a high-consideration, relationship-led purchase. Build trust before the offer: demonstrate the thinking, show a specific client transformation with detail, and be explicit about who the program is not for. For each email give a subject line and preview text, the body under 200 words, one CTA, the send delay, and the behavioural trigger that should move someone forward or remove them from the sequence. Add the suppression rules that stop a converted buyer receiving the rest.
Email Campaign for a Membership Site
Write a 5-email nurture sequence for a Membership Site sold to {audience} at {price_point}. Email 1: deliver what was promised at signup and set expectations. Email 2: the problem, framed in the reader's own language, with no pitch. Email 3: proof — a specific customer outcome with a real number. Email 4: handle the objection head-on, which here is 'will I keep using this after month two' — answer with cadence and community proof. Email 5: a clear offer with a genuine deadline. The buyer is evaluating ongoing value against a recurring charge. Show what arrives every month, the community as an asset, and the cancellation terms plainly — hiding them raises refund requests rather than lowering them. For each email give a subject line and preview text, the body under 200 words, one CTA, the send delay, and the behavioural trigger that should move someone forward or remove them from the sequence. Add the suppression rules that stop a converted buyer receiving the rest.
30-Day Content Calendar for a Fitness Brand
Build a 30-day social media content calendar for a Fitness Brand targeting {audience} on {platforms}. Use five pillars — technique, programming, nutrition basics, client progress, mindset — and rotate them so no two consecutive days repeat a pillar. Balance demonstration content (form, technique) with motivation and client results. Avoid before-and-after framing that implies guaranteed outcomes, and never give individual medical or injury advice in captions. For each of the 30 slots give: date, pillar, format, the hook line, the core message in one sentence, the CTA, and the asset needed to produce it. Include a weekly theme, two planned engagement days where you respond rather than broadcast, and one repurposing chain showing a single idea becoming four assets. Add a production workflow with batching days, and name the three slots to drop first in a bad week.
30-Day Content Calendar for a Personal Finance Brand
Build a 30-day social media content calendar for a Personal Finance Brand targeting {audience} on {platforms}. Use five pillars — budgeting, debt, investing basics, tax awareness, money psychology — and rotate them so no two consecutive days repeat a pillar. Lead with education, not returns. Include an explicit not-financial-advice position, avoid implying specific outcomes, and prefer frameworks the audience can apply over individual product recommendations. For each of the 30 slots give: date, pillar, format, the hook line, the core message in one sentence, the CTA, and the asset needed to produce it. Include a weekly theme, two planned engagement days where you respond rather than broadcast, and one repurposing chain showing a single idea becoming four assets. Add a production workflow with batching days, and name the three slots to drop first in a bad week.
30-Day Content Calendar for a Sustainable Living Brand
Build a 30-day social media content calendar for a Sustainable Living Brand targeting {audience} on {platforms}. Use five pillars — practical swaps, myth-busting, product deep-dives, systemic context, community wins — and rotate them so no two consecutive days repeat a pillar. Prioritise practical, achievable swaps over guilt-driven messaging, and be accurate with environmental claims — vague green claims are both a trust and a regulatory risk in several markets. For each of the 30 slots give: date, pillar, format, the hook line, the core message in one sentence, the CTA, and the asset needed to produce it. Include a weekly theme, two planned engagement days where you respond rather than broadcast, and one repurposing chain showing a single idea becoming four assets. Add a production workflow with batching days, and name the three slots to drop first in a bad week.
30-Day Content Calendar for a Digital Marketing Brand
Build a 30-day social media content calendar for a Digital Marketing Brand targeting {audience} on {platforms}. Use five pillars — teardowns, tactics with data, tool workflows, industry commentary, results — and rotate them so no two consecutive days repeat a pillar. The audience is professionally sceptical, so lead with specifics and real numbers. Teardowns and post-mortems of your own work outperform generic advice. For each of the 30 slots give: date, pillar, format, the hook line, the core message in one sentence, the CTA, and the asset needed to produce it. Include a weekly theme, two planned engagement days where you respond rather than broadcast, and one repurposing chain showing a single idea becoming four assets. Add a production workflow with batching days, and name the three slots to drop first in a bad week.
30-Day Content Calendar for a Productivity Brand
Build a 30-day social media content calendar for a Productivity Brand targeting {audience} on {platforms}. Use five pillars — systems, tool setups, time management, focus, review rituals — and rotate them so no two consecutive days repeat a pillar. Favour concrete systems over motivational abstraction. Show the actual setup — screens, templates, routines — rather than describing principles. For each of the 30 slots give: date, pillar, format, the hook line, the core message in one sentence, the CTA, and the asset needed to produce it. Include a weekly theme, two planned engagement days where you respond rather than broadcast, and one repurposing chain showing a single idea becoming four assets. Add a production workflow with batching days, and name the three slots to drop first in a bad week.
SEO Content Strategy for Best-Of Listicle Keywords
Build an SEO content strategy targeting Best-Of Listicle keywords in {niche} for a site with {domain_authority}. Start by mapping the cluster: the head term, 15-20 long-tail variants, and the search intent behind each. Inspect the current SERP and state what is actually ranking and why — if it is dominated by marketplaces or sites far above your authority, say so and pick a different entry point. This is commercial-investigation intent: the reader is comparing and close to buying. The SERP is usually owned by affiliate roundups, so you win on genuine testing, current pricing, and a clear recommendation rather than a longer list. Include a comparison table and state your testing methodology. Define the page type required, target word count justified by what ranks, the on-page structure with H2s matching real sub-questions, internal links in and out, and the schema type. Note the main risk here: thin affiliate roundups with no first-hand testing are exactly what recent spam updates target. Finish with a realistic months-to-rank estimate and the leading indicator that tells you it is working before traffic arrives.
SEO Content Strategy for Solution-Led Keywords
Build an SEO content strategy targeting Solution-Led keywords in {niche} for a site with {domain_authority}. Start by mapping the cluster: the head term, 15-20 long-tail variants, and the search intent behind each. Inspect the current SERP and state what is actually ranking and why — if it is dominated by marketplaces or sites far above your authority, say so and pick a different entry point. The reader has a problem and does not yet know the category. Lead with the problem, introduce the category, then position your approach. These convert well but need internal links into your commercial pages to pay off. Define the page type required, target word count justified by what ranks, the on-page structure with H2s matching real sub-questions, internal links in and out, and the schema type. Note the main risk here: writing for the category name rather than the problem phrasing the reader actually types. Finish with a realistic months-to-rank estimate and the leading indicator that tells you it is working before traffic arrives.
SEO Content Strategy for How-To Keywords
Build an SEO content strategy targeting How-To keywords in {niche} for a site with {domain_authority}. Start by mapping the cluster: the head term, 15-20 long-tail variants, and the search intent behind each. Inspect the current SERP and state what is actually ranking and why — if it is dominated by marketplaces or sites far above your authority, say so and pick a different entry point. Pure informational intent. Win on completeness and clarity of steps, screenshots, and answering the follow-up question the reader has not asked yet. Monetisation is indirect — these build authority and feed remarketing. Define the page type required, target word count justified by what ranks, the on-page structure with H2s matching real sub-questions, internal links in and out, and the schema type. Note the main risk here: expecting direct conversion from informational intent and stuffing the page with CTAs. Finish with a realistic months-to-rank estimate and the leading indicator that tells you it is working before traffic arrives.
SEO Content Strategy for Industry Trend Keywords
Build an SEO content strategy targeting Industry Trend keywords in {niche} for a site with {domain_authority}. Start by mapping the cluster: the head term, 15-20 long-tail variants, and the search intent behind each. Inspect the current SERP and state what is actually ranking and why — if it is dominated by marketplaces or sites far above your authority, say so and pick a different entry point. Trades on freshness, so it needs original data, a defensible point of view, or expert quotes to outrank news sites. Plan a refresh cadence from the outset — an out-of-date trends page is worse than none. Define the page type required, target word count justified by what ranks, the on-page structure with H2s matching real sub-questions, internal links in and out, and the schema type. Note the main risk here: publishing a trends post with no original input, which ages badly and attracts no links. Finish with a realistic months-to-rank estimate and the leading indicator that tells you it is working before traffic arrives.
Influencer Campaign for an Eco-Friendly Fashion Brand
Design an influencer marketing campaign for an Eco-Friendly Fashion Brand with a budget of {budget} and the goal of {goal}. Define the creator profile and say why: here, favour micro-creators with high-trust niche audiences over broad reach. Creator authenticity is the whole campaign here — an audience will detect and punish a mismatch. Vet for genuine prior sustainability content, and make sure every environmental claim in the brief is substantiated, since vague green claims carry regulatory risk. Set vetting criteria that weight engagement quality and audience overlap above follower count, and include the red flags that disqualify a creator. Write the outreach message, the brief covering deliverables, mandatory disclosure, usage rights and the approval process, and state clearly what creative control the creator keeps — over-scripting is the most common reason these campaigns underperform. Define the compensation model, tracking via unique codes or links, and the success metrics tied to the goal rather than to vanity reach. Add the measurement plan for proving incrementality.
Influencer Campaign for a Tech Startup
Design an influencer marketing campaign for a Tech Startup with a budget of {budget} and the goal of {goal}. Define the creator profile and say why: here, favour practitioner creators and technical reviewers over lifestyle accounts. Credibility comes from demonstrated use, not endorsement. Favour creators who will actually build or test something with the product on camera, and give them real access rather than talking points. Set vetting criteria that weight engagement quality and audience overlap above follower count, and include the red flags that disqualify a creator. Write the outreach message, the brief covering deliverables, mandatory disclosure, usage rights and the approval process, and state clearly what creative control the creator keeps — over-scripting is the most common reason these campaigns underperform. Define the compensation model, tracking via unique codes or links, and the success metrics tied to the goal rather than to vanity reach. Add the measurement plan for proving incrementality.
Influencer Campaign for a Wellness Company
Design an influencer marketing campaign for a Wellness Company with a budget of {budget} and the goal of {goal}. Define the creator profile and say why: here, favour qualified practitioners and credible everyday-user creators. Health claims are the primary risk. Define exactly what creators may and may not say, avoid anything implying treatment or cure, and require disclosure prominently rather than buried in hashtags. Set vetting criteria that weight engagement quality and audience overlap above follower count, and include the red flags that disqualify a creator. Write the outreach message, the brief covering deliverables, mandatory disclosure, usage rights and the approval process, and state clearly what creative control the creator keeps — over-scripting is the most common reason these campaigns underperform. Define the compensation model, tracking via unique codes or links, and the success metrics tied to the goal rather than to vanity reach. Add the measurement plan for proving incrementality.
Influencer Campaign for a Local Restaurant
Design an influencer marketing campaign for a Local Restaurant with a budget of {budget} and the goal of {goal}. Define the creator profile and say why: here, favour local micro-creators and food accounts within the delivery or travel radius. Reach is worthless outside the catchment area. Filter creators by audience geography above all else, and measure footfall or bookings rather than impressions. Set vetting criteria that weight engagement quality and audience overlap above follower count, and include the red flags that disqualify a creator. Write the outreach message, the brief covering deliverables, mandatory disclosure, usage rights and the approval process, and state clearly what creative control the creator keeps — over-scripting is the most common reason these campaigns underperform. Define the compensation model, tracking via unique codes or links, and the success metrics tied to the goal rather than to vanity reach. Add the measurement plan for proving incrementality.
Influencer Campaign for a B2B SaaS Product
Design an influencer marketing campaign for a B2B SaaS Product with a budget of {budget} and the goal of {goal}. Define the creator profile and say why: here, favour industry practitioners, newsletter authors and niche podcast hosts. The audience is small and professional, so a 3,000-follower practitioner can outperform a 300,000-follower generalist. Value is in credibility with a buying committee, not volume. Set vetting criteria that weight engagement quality and audience overlap above follower count, and include the red flags that disqualify a creator. Write the outreach message, the brief covering deliverables, mandatory disclosure, usage rights and the approval process, and state clearly what creative control the creator keeps — over-scripting is the most common reason these campaigns underperform. Define the compensation model, tracking via unique codes or links, and the success metrics tied to the goal rather than to vanity reach. Add the measurement plan for proving incrementality.
Viral Social Media Campaign Ideas
Generate 10 social campaign concepts for {brand} targeting {audience} with a budget of {budget}. For each give: the concept in one sentence, the specific reason someone would share it (identity signalling, genuine utility, humour, surprise or social pressure — name which), the platform it is native to, the asset list, and a realistic cost. Be honest that virality cannot be engineered reliably: rank the ten by expected value assuming they do NOT go viral, because a campaign that only works if it spreads is a bet rather than a plan. Flag any concept that depends on a trend that may have passed, could be read as insensitive out of context, or invites brand-damaging user submissions. Finish with the two you would actually run and why.
A/B Testing Strategy for Landing Pages
Design an A/B testing programme for {page} currently converting at {rate} with {traffic} monthly visitors. First run the sample-size calculation and state plainly whether the traffic supports testing at all — at low volume most tests cannot reach significance and the honest answer is to make bigger changes and measure over longer periods instead. Build a prioritised hypothesis backlog using ICE or PIE, each written as "changing X will affect Y because Z". Specify the primary metric, guardrail metrics, minimum detectable effect, and planned duration covering whole business cycles. Add the validity checks teams skip: sample ratio mismatch, novelty effects, and whether the variant rendered correctly on mobile. State the decision rule in advance, and why stopping early at significance inflates false positives.
Brand Voice Guidelines
Write brand voice guidelines for {brand}, a {industry} company positioned as {positioning}. Define the voice with 3-4 traits, each expressed as a tension rather than an adjective — "confident but not certain", "warm but not chummy" — since single adjectives produce identical guidelines across every brand. For each trait give a "we say / we don't say" pair drawn from real copy. Cover tone modulation by context: marketing, product UI, support replies, an outage notice, and bad news. Include vocabulary preferences, words to avoid and why, formatting conventions, and how to handle humour. Add three full rewrites of existing copy showing before and after, and a short checklist an editor can apply without reading the whole document.
Marketing Attribution Model
Design an attribution model for {business_type} with a {sales_cycle} sales cycle across {channels}. Compare first-touch, last-touch, linear, time-decay and position-based against this specific cycle, recommend one, and state what it will systematically over- and under-credit — every model is wrong in a known direction and pretending otherwise is the main failure. Cover the tracking required: UTM conventions, server-side where possible, identity resolution across devices, and the offline touchpoints that will never be captured. Address the limits imposed by cookie restrictions and privacy regulation. Add incrementality testing through geo holdouts or paid-off periods as the check on attribution, and the reporting cadence with the decisions each report is meant to inform.
Customer Referral Program Strategy
Design a referral programme for {business_type} with an average customer value of {ltv}. Start with whether it can work at all: referral programmes amplify existing satisfaction and cannot create it, so state the NPS or retention threshold below which this is premature. Choose and justify the incentive structure — one-sided, two-sided, tiered or non-monetary — and model the economics showing the maximum affordable reward against LTV and margin. Specify the ask moment, tied to a point of demonstrated satisfaction rather than a fixed day count, the sharing mechanics with minimum friction, and the fraud controls. Add the metrics that prove incrementality rather than paying for referrals that would have happened anyway, and the conditions under which you would shut it down.