Brand Storytelling Framework
ChatGPT Prompt
Build a brand storytelling framework for {brand} in {industry}. Apply the structure that actually works commercially: the customer is the protagonist and the brand is the guide, not the hero. Define the customer's external problem, the internal frustration underneath it, and the philosophical stake that makes it matter. Then the guide's credentials — empathy plus demonstrated competence — the plan that reduces perceived risk, the explicit call to action, and what success and failure look like for the customer. Produce the one-sentence story, a 100-word version and a 500-word version. Add how the framework applies differently on the homepage, in sales conversations and in recruiting, plus three stories from the company's actual history worth telling and the one to retire.
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How to Use This Prompt
- 1Click the copy button above to copy the prompt to your clipboard
- 2Open ChatGPT, Claude, or your preferred AI assistant
- 3Paste the prompt and replace any [PLACEHOLDER TEXT] with your specific details
- 4Review the AI's response and iterate if needed for better results
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